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"404" Becoming Part of English Language


People who work in the IT industry have always used lots of jargon and acronyms which are largely a mystery to those in the outside world. However, some of these phrases have gone beyond the IT department and crept into everyday language.†The number...
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Listening to Google Health users


At Google, we believe that consumers should have convenient and secure access to all their health data so that they can be better informed and be more involved in their care. Recently, a data-savvy patient known as e-Patient Dave blogged about data...
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SaaS in the Desert


I've just returned from Software 2008, held at the Mandalay Bay hotel in Las Vegas. This year, Software 2008 moved away from the bay area and was co-located with Interop, a giant networking hardware convention monstrosity. One of the reporters at...
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ExactTarget API tip - complex filters


A couple of weeks ago I was at a client site doing ExactTarget API consulting. This client is standardizing on ExactTarget as their single source of all e-mail communications from three of their internal applications. They will use 5Buckets for the...
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Best Practices in Campaign Management


Now that weíve covered the basics of how campaign management works in Salesforce how do you get the most bang for your buck? Here are some suggestions to get you...
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GSA contest results are in


Back in February we announced a contest to discover how "findable" the Google Search Appliance (GSA)is in offices across the U.S. The GSA gives businesses of all shapes and sizes the power of universal search. In order to discover exactly how the...
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Going After the Long Tail?


Charles Fitzgerald recently posted an article on the elusive long tail market. The article mentioned some interesting stats on Salesforce's top-heaviness - a small number of enterprise customers account for more than 40% of their user base. Which...
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Make it Simple, Fun and Relevant - Part 2


Last week we discussed the three pillars on which we build our user experience. In addition to those three pillars, there are eight guidelines that we follow to ensure that our user interface is fun, simple, easy to use, and relevant to the enduser....
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